For Hisabat, I developed the social media strategy and content direction to strengthen brand positioning, improve communication clarity, and increase audience engagement. This included defining content pillars, visual tone, messaging frameworks, and posting structure aligned with the brand’s objectives and target audience.
I also created and supervised the production of social media content and creative assets, ensuring consistency in design, storytelling, and brand voice across platforms. The approach focused on building a professional yet accessible presence, supporting brand awareness, trust, and long-term digital growth.
